Sustainable Events: Celebrating, but the Right Way

Fairs, soccer tournaments, exhibitions, trade shows and festivals: around three million events are held each year in Germany. The environmental track record of these major events has been rather poor so far. At the same time, the number of organizers and operators who are committed to climate-friendly events is increasing. This year, sustainability remains an integral part of Wacken Open Air, the world's largest heavy metal festival. The mega-event for metalheads will be held from August 1 to 3, 2019, in the village of Wacken in Germany's federal state of Schleswig-Holstein.

From recycling of the tents left behind to the use of solar energy and food sharing: with the theme ‘Metal 4 Nature’, Wacken Open Air has been committed to more sustainability and climate protection for several years now. In the Wacken Future Factory, a new ideas workshop set up in 2019, fans, musicians, sponsors, experts and the organizer team will continue to promote these topics and jointly shape the future of the festival. One of the key aspects this year is Cradle to Cradle (C2C). This forward-looking approach refers to a circular economy without waste, in which durable and consumable goods are repeatedly recycled as new products or nutrients. For example, a used sleeping bag can be turned into a new sleeping bag after recycling – and not into a low-quality plastic product that will end up back in the garbage sooner or later. On the first day of the festival, professor Michael Braungart (developer of the Cradle to Cradle design concept), Markus Diem and Niklas Jonas (both experts from EPEA GmbH - Part of Drees & Sommer) will show fans and visitors in the Wacken Future Factory how completely recyclable C2C products can reduce waste, COemissions and the consumption of resources.

Please find further information in our press release or here Wacken Future Factory